Role of marketing in higher education

Personalidad de marca de las escuelas de negocios en Chile: Propuesta de modelo

Marketing / Marketing Education / Marketing Research / Brand Personality / Marketing Strategy / Marketing Management / Marketing of Higher Education / Business Schools / Personality Traits / Branding, Brand Personality, Brand Strategy / Marketing Business Schools / Role of marketing in higher education / Personalidade De Marca / Company-brand Personality / Escuelas de Negocios / Marketing Management / Marketing of Higher Education / Business Schools / Personality Traits / Branding, Brand Personality, Brand Strategy / Marketing Business Schools / Role of marketing in higher education / Personalidade De Marca / Company-brand Personality / Escuelas de Negocios